Model Search – Star in Jumia’s LFDW Fashion Video


With fashion season looming, it’s time for a model search!

Calling all aspiring models and superstars! Jumia is on the search for a stunning beauty to star in our LFDW video.

If you think you have what it takes (Beauty, Charisma & Smarts) then you should apply!

Application is very easy…


  • Minimum Height : 5ft8
  • Dress Size : UK10
  • Skin : Clear & blemish-free
  • Personality : Charismatic


  • Post a headshot and full body shot of yourself on instagram with the hashtag #Model4JumiaLFDW & @Jumiafashion before Thursday the 13th of October. (
  • Those shortlisted will be invited for a casting at the Jumia office where the winner will be selected.
  • The winner will star in the video and photoshoot for Jumia’s LFDW campaign & win a ticket to the show.

So what are you waiting for? GET POSTING!